Distributive Education Clubs of America is a national youth organization for Marketing Students. Students develop social poise and leadership abilities. Students compete in district, state, and national contests. Students that belong to DECA participate in local civic and community projects. DECA also provides students with scholarships. Virginia is now the 2nd largest membership in the country.
DECA offers a comprehensive program of competitive events based on the occupational goals of its student membership and on the activities of chapters in high schools and post secondary institutions. Competitive events offered by DECA Inc. are replicated at the state or provincial association level as well as at the chapter level.
Purposes and Rationale
- To Contribute to the development of skills necessary for careers in marketing, merchandising, management and entrepreneurship
- To evaluate student achievement of the skills through careful measurement devices (performance indicators)
- To Provide opportunities for students and team recognition
- To provide constructive avenues for individuals or team expression, initiative and creativity
- To provide a vehicle for students to demonstrate (via performance indicators) their acquired skills thorough individual or team activities.
- To assist students in acquiring a realistic self-concept through individual or team activities
- To help students participate in an environment of cooperation and competition
- To provide visibility for the educational goals and objectives of marketing education.
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